Scratch off promotions for the retail industry prompt people to purchase in a way no other contest can. Not only does this type of contest drive sales, but it also increases brand awareness and creates a positive experience for customers - which in turn, increases customer loyalty and referrals.
Retail scratch off contests are fun, interactive, cost efficient, and they produce results fast. For over 30 years we've worked with the retail industry developing compelling promotions, brand awareness campaigns, and employee incentives. One of our favorite ways to see these cards used is at new store openings because they add so much excitment to the event! Also, handing out custom scratch off cards on your slower days to increase foot traffic, is nothing short of magical. It works almost overnight! A printed card can also be combined with an online scratch off card to reach your audience on multiple platforms!
Read our Goodwill scratch off contest case study to see how they increased their sales by 46% using one of our contests!
HOW TO USE CUSTOM SCRATCH OFF CONTESTS:
• Increase in-store sales with discounts & barcodes under the scratch area
• Increase web sales with unique codes printed under the scratch area
• Create sales at off peak times (hand out on your slowest days)
• Increase your client database
• Increase foot traffic
• Build brand awareness
• Employee sales incentives
• Customer appreciation
• Holiday promotions
• Scratch off promotions are UNBELIEVABLE for new store openings!
Scratch Off Retail Promotions
We were so excited to help Red Bull design and print this event day scratch off card. The contest ran for 1 day. They wanted something hip, fun, and would promote their Yellow Edition energy drink to their customers.
Leave it to Disney to do a truly magical scratch off card! The entire lamp seen above is a gold latex ink with a black textured overprint on top. Who wouldn't want to scratch this off to see the merchandise prize offering below?
Powertap creates power meters for bicycles...they were looking for a promotion to use at an upcoming trade show that would reflect their identity and raise brand awareness. We went with bold colors and scratch offs in the shape of bikes!
If you're opening a new retail store, grocery store or restaurant location, NOTHING spreads the word faster than a scratch off promotion! Handed out either the day of or all month long to celebrate, scratch off cards will generate sales!!
Online retail powerhouse Nasty Gal called us wanting a promotion they could incorporate into their 2nd physical store grand opening - the artwork reflected their branded image and packaging and was definitely an eye catching retail scratch off contest!
This type of scratch off promotion is always fun and successful! Used as a sales incentive contest, this is custom programmed with variable data, where the people try to scratch off and spell the word "ULTRA" one line at a time.
Jack Link's wanted a promotion that would raise brand awareness so people would more readily think of their beef jerky as a snackable item. This interactive game where you scratch off Sasquatch's footprints was fun, memorable, and drove sales!
What could be more fun than scratching off a card given to you by Fosters? A scratch off in the shape of a moustache! The company's sense of humor shines through on this card and brings a sense of fun and playfulness to their retail sales promotion.
EarthFare ran a unique retail scratch off contest. They printed an informational piece with scratch off shapes over the answers to questions that educated their customers on their product line and company.
West Marine wanted to communicate with their customers directly in their store (with a printed scratch off card) and email (with a digital scratch card). We coordinated the designs so the scratch off promotions were cohesive. Talk about a double punch!!
Retail scratch off contests can be used by any size company. Even luxury brand Salvatore Ferragamo used scratch off cards to promote sales. Designed cleanly and simply, highlighting their name, gorgeous shoes, and the scratch area.
A retail scratch off card doesn't have to be used just in a storefront. This promotion for ProSmoke was used at a trade show to help promote their brand and encourage vendors to stock their product.
WE DO NOT CHARGE FOR:
• No quantity minimum for any size card
• No charge for generating variable data
• No charge for multiple prize versions
• No charge for multiple scratch off areas
• No charge for custom scratch off shapes
• No set up fee
• Free graphic design on orders of 500+ cards
• No rush charges for custom scratch off cards
• Quantity: No minimum! Up to 2 million cards
• Size: Any size and any shape
• Popular Sizes: 2.25" x 3.5", 3" x 5", & 4" x 6"
• Prizes: Text, codes, barcodes, graphics
• Any # of prize versions you want
• Variable data printing
• No charge for generating data
• Supply your data or we can generate the data
• Secure scratch off latex ink
• Die cut & perforated
• We print in any language
• UV gloss or matte coating
• Complete graphic design services
• 1 week or less turnaround time
• NO SET UP OR RUSH CHARGES!
• Guaranteed global shipping with UPS
• Quotes are returned within 24 hours
SECURE SCRATCH OFF INK
Our ink covers your prizes and data completely and scratches off clean. Don't cover your prizes and important data with a label that can peel off, be tampered with, or otherwise compromised. No matter how strong a label is, it can never compare to the security a latex ink offers.