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Making sure your brand and your message reaches your target market has never been more difficult...or more exciting! The traditional advertising channels have become oversaturated with competition and your customers' attention is constantly being pulled in different directions. No longer are they just sitting in front of a tv screen or flipping through a magazine. In today's age, your customer could be sitting on a train using their iPad, texting on their phone from inside a Starbucks, reading blogs, talking on Facebook, reading Tweets, posting on Instagram...any time of the day, any day of the week. They could even be doing all of these things at the same time! It's become a digital age. As a result, it's time to start thinking outside the box and reaching out to your customers where they are. An effective interactive marketing strategy should reflect where your customers are spending their time. Reach out to your customers where they are and capture their attention with digital scratch off cards!
SAMPLE DIGITAL SCRATCH OFF CARD:
CLICK ON THE SILVER SCRATCH OFF AREA TO SCRATCH OFF!
The average adult spends 63% of their time online or on a mobile device.
New York Times
Scratch Off Works gives you something no other printer can: the ability to take your printed scratch off contest digital! Reach your customers anywhere in the world with digital scratch off promotions you can email, text, or post on your website.
Custom scratch off printing is a phenomenal marketing tool. Scratch off cards generate excitement and results. Scratching off a card to see if you've won something: it's one of the few types of promotions people don't get tired of. What we've done is we've taken the next step so now you can run the exact same printed contest, but you do it online. Combine your printed scratch off cards with a digital version and reach the widest possible audience with the click of your mouse!
HOW MUCH DO DIGITAL SCRATCH OFF CARDS COST?
Prices start at $550 for a basic interactive digital card with up to 5 prize versions. Turnaround time for digital scratch off promotions is 1 week for proofs and 1 week for beta testing. At the end of 2 weeks you will receive a .swf Flash file with all the animation and programming self-contained within that file. You can host it anywhere on your website or we can host it for you. Each card allows for an unlimited number of views and usages. Turnaround time is 2 weeks from start to finish.
Our team of experts is happy to talk to you about how you can coordinate your existing marketing campaigns with an interactive card that involves Facebook, Twitter, and Instagram. Maximize the effectiveness of your next promotion - call us, we'd love to talk to you and provide you with a free marketing proposal that will fit your goals, target market, time frame, and budget.
Barcodes under the scratch area
for in-store purchases.
Codes under the scratch area
for online purchases in web store.
Sample Digital Scratch Off Cards
WE DO NOT CHARGE FOR:
SECURE SCRATCH OFF INK
• No quantity minimum for any size card
• No charge for generating variable data
• No charge for multiple prize versions
• No charge for multiple scratch off areas
• No charge for custom scratch off shapes
• No charge for graphic design and proofs
• No set up fee
• No rush charges for online scratch off cards
• Quantity: No minimum! Up to 2 million cards
• Size: Any size and any shape
• Popular Sizes: 2.25" x 3.5", 3" x 5", & 4" x 6"
• Prizes: Text, codes, barcodes, graphics
• Any # of prize versions you want
• Variable data printing
• No charge for generating data
• Supply your data or we can generate the data
• Secure scratch off latex ink
• Die cut & perforated
• We print in any language
• UV gloss or matte coating
• Complete graphic design services
• 1 week or less turnaround time
• NO SET UP OR RUSH CHARGES!
• Guaranteed global shipping with UPS
• Quotes for digital scratch off promotions returned within 24 hours
Our ink covers your prizes and data completely and scratches off clean. Don't cover your prizes and important data with a label that can peel off, be tampered with, or otherwise compromised. No matter how strong a label is, it can never compare to the security a latex ink offers.
This is a printed scratch off promotion. The Star Card program won 1st place by the International Amusement Park Association as their best employee incentive contest! Scratch Off Works designed and printed the Star Card for Whiting's Foods. This company incentive can be customized for your company, using your logo, artwork and prize breakdown!
What makes this employee incentive program so special? It's the unique combination of making the cards an interactive scratch off and giving the card to the employees whenever they do something good. It's that instant recognition + scratch offs that makes this program so successful! The employees are handed a scratch off card when their manager witnesses them doing something good. It can be anything that earns them a card; for example, spending extra time with a client, having perfect attendance for a week, making or exceeding quota, having a positive attitude, being safe in the workplace, etc. Whatever issues you have identified that you want to improve with your workforce, that's what you focus this program on. Because your employees are immediately rewarded and recognized for their behavior, it acts as a positive reinforcement. Winning prizes can range from cash to a paid half day off to logo items from your company. The non-winning cards can be collected and entered into a drawing. This is an employee incentive program that really works!
HOW MANY DIFFERENT PRIZES CAN I HAVE ON MY DIGITAL SCRATCH OFF CARDS?
Typical digital scratch off promotions have between 3-5 different prizes. We program the prizes on a percentage basis rather than an exact prize quantity. So for example, if you have 3 prizes, Prize A could be programmed to be scratched off 50% of the time, Prize B could come up 30% of the time, and Prize C could come up 20% of the time. The benefit of programming the cards on a percentage basis is that this contest can be run as long as you want since the prizes will never run out. Run the contest one day only or for 3 months!
WHAT KIND OF PRIZES CAN I GIVE AWAY?
You can give away any type of prize that you want. We will print text, barcodes, QR codes, symbols, pictures...the sky is the limit! When we program the prizes, we do it on a percentage basis rather than an exact prize quantity. So for example, if you have 3 prizes, Prize A could be programmed to be scratched off 50% of the time, Prize B could come up 30% of the time, and Prize C could come up 20% of the time. The benefit of programming the cards on a percentage basis is that this contest can be run as long as you want since the prizes will never run out. Run the contest one day only or for 3 months!
CAN I CUSTOMIZE THE SHAPE AND SIZE OF THE SCRATCH AREA ON MY DIGITAL SCRATCH OFF PROMOTION?
Yes, you can! Since this is all being done online, you can have any size and any shape scratch off area that you want. There is no additional charge to have a shape.
WHAT IS YOUR TURNAROUND TIME? DO I SEE ANY PROOFS OF THE CARD?
For digital scratch off cards, our turnaround time is 2 weeks to produce your card from start to finish. We upload the files for you in 4 stages.
STAGE 1: 2-4 days
The first proof you will see is the static background of the card. Whether we are using your art or we are designing it, it takes about 2-4 days to get this first proof uploaded for you to see. We will upload this onto a backpage of our website that is accessible only to you and to us (not the public). This way you can see how the actual card's graphics, colors, the overall size of the card, and the text will look. Once this is approved, we move onto stage 2.
STAGE 2: 1-2days
We upload the card with the interactive scratch off area on it. This way you can scratch it off, play around, and see if you like how the card has been animated and the speed of the scratch off. Once the scratch off area has been approved, we move onto stage 3.
STAGE 3: 2-3 days
We upload the card with the prizes programmed into the file. You can scratch off the card as many times as you want, and reload it. Usually our clients take a few days to test the card. This way you can check to see that the percentages we have your prizes programmed at are correct. When you are comfortable with the prize programming, we move onto stage 4.
STAGE 4: 1 day
The card at this point either remains unlocked or we can lock it for you, which allows people to only scratch off their card one time from their computer. We either send you the .swf file for you to upload to your website - or we can upload it onto a co-branded page and host the contest for you.
CAN YOU DESIGN THE CARDS FOR ME?
We have some of the most talented graphic designers in the industry. We would love to design your digital promotion for you! We have an award winning team that is able to put together vibrant promotions that are not only eye-catching but that also reflect your company's personality, vision, and will produce results. We don't charge for our design services.
We were honored to help Kaplan design a custom scratch off promotion. They wanted something that would reach their customers in the most effective way possible. We printed physical scratch off cards and programmed and animated digital scratch cards.
Digital scratch off cards are a fun and unexpected way to promote an event! Sent by email and posted on social media, the audience you can reach with a digital promotion like this is enormous. Reach a global market with the click of your mouse!
Many companies today have a monthly newsletter. Include a digital scratch off card in your next one - or reward to people who sign up to receive your mailings. It's a great way to make an impact on your customers!
All our programming is done in house, so if you're looking for an interactive game with complex coding like DIRECTV, we can accomodate you. This card wes printed and also produced digitally to be scratched off online!
When the prices start at just $550, any size company can run an online scratch off card. Let us design the card for you, we'll program it, and we'll even host it for you! The turnaround time from start to finish is just 2 weeks.
General Electric used our online scratch off cards as an in house employee promotion. We can design the cards and host them for you, starting at $550.
Relias Learning used our printed and digital scratch off cards as a way to recognize their employees for positive behaviour. Listed on the back of the card, Relias let their staff know the qualities that are important to them.
West Marine wanted to communicate with their customers directly in their store (with a printed scratch off card) and through email (with a digital scratch off card). We were able to coordinate the designs so the promotions were cohesive. Talk about a double punch!!
Scratch Off Works produces the #1 golf fundraiser on the market: Fantasy Golf Scratch Off Cards. With custom variable data game programming, no 2 cards are alike and every card is a potential winner! This is our online version of the printed scratch off cards.
Digital scratch off cards are an effective way to drive web sales. If you have a retail store online, email a digital card to your customers. They scratch off a code that can be entered when they check out in your webstore for a % off their purchase!
The industry leader for printed and online scratch off promotions!
19537 Lake Road
Cleveland, Ohio USA 44116
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